
Welcome to my blog!
I am Mahima Caprihan. Creative people use the right side of their brains more than the left. I am a right-brain thinker as I am more of a creative person, detail-oriented marketing strategist and a digital media enthusiast.
I am a Gold Medalist in MBA with
specialization in Finance and Marketing. As a Public Relations professional
with three years of experience in creating a range of external communication
campaigns to support corporate brand communication in order to enhance its
media, market, and executive outreach. I have handled a diverse client
portfolio of leading multinational clients including Symantec, Grohe, Air
France-KLM, Plan India and Bata.
With the various opportunities offered to me and the responsibilities I’ve been entrusted with, I’ve honed my skills in reputation management (including crisis management & thought leadership), event planning and management, competitive strategy support, leveraging Web 2.0 communications techniques i.e. social media & digital communications, media and analyst relations, development of speaker bureau, story boarding including messaging and corporate image building.
With the various opportunities offered to me and the responsibilities I’ve been entrusted with, I’ve honed my skills in reputation management (including crisis management & thought leadership), event planning and management, competitive strategy support, leveraging Web 2.0 communications techniques i.e. social media & digital communications, media and analyst relations, development of speaker bureau, story boarding including messaging and corporate image building.
Other than Public Relations and
Marketing, I am passionate about cooking, sketching and arts. I am an Indian,
born and bought up in an environment full of flavorful spices. My father is a
hotelier and a restaurateur. Discussing savory dishes and mouth-watering
desserts was part of our everyday life. As a kid, I grew up playing by my mom's
side, observing her cook delicious dishes, carefully sprinkling dry powders
from a box containing a wide assortment of spices. I started to cook as a 8
year old amateur but today cooking has become one of my passions.
Thanks for visiting!
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